About Us

Seema Patel (The Bling Queen) is a Dallas-based jewelry fashionista. She has been in the jewelry industry for nearly two decades. A past General Manager of a local jewelry boutique for 14 years, she then moved on to become a diamond and fashion sales consultant with a high-end luxury jeweler. Her passion and love of design, jewelry, and especially diamonds led her to build her own jewelry boutique, Seema & Co., in Frisco, TX.